Sustainability Figures 2021

gebana experienced significant growth again in 2021 and once again generated more revenue than in the previous year. This growth enabled us to make global trade a bit fairer and a tad more sustainable.
Company
gebana experienced significant growth again in 2021 and once again generated more revenue than in the previous year. This growth enabled us to make global trade a bit fairer and a tad more sustainable.
Food is too cheap! Food is too expensive! Discussions about pricing seem to go round in circles. But it's actually quite simple: We want to create as much of a positive impact as possible – for people and the planet – at the lowest possible price.
gebana's products may sometimes be a little more expensive than you're used to. There are many complex reasons for this, and they are linked to our costs. Find out how our prices are calculated and how we're reducing them.
We are expanding our chocolate range to include products from five pioneers. These five companies are actively fighting injustices in the cocoa trade while producing and trading for the benefit of farming families and the environment.
Many small and medium investors support gebana. We would like to introduce some of them and show you how gebana is financed.
We are constantly looking for leaders for various roles in Togo and Burkina Faso. Our high standards and the situation on the ground make this search quite challenging.
In 2020, gebana saw enormous growth and made the largest profit in the company’s history. At the same time, we have taken a large step towards greater sustainability and fairness, for example with wages in Togo.
At the beginning of June, a group of armed men broke into our production site in Campo Largo, Brazil and threatened the employees. What did the men want? We spoke about the incident with managing director Jonathas Baerle, who was there himself.
In the market economy, the best among us come out on top and reap all the rewards. It’s almost as if it were a law of nature. But in nature, which market Darwinism bases itself on, chance and selection are only the first act of the story. Things get more exciting when individuals or species learn to cooperate.
How can global trade be made fairer? Sharing is an effective tool. We share our sales with family farmers and our profits with customers, investors and employees.
gebana AG, Ausstellungsstrasse 21, 8005 Zürich, Schweiz
gebana AG, Ausstellungsstrasse 21, 8005 Zürich, Schweiz
Smallholders and local producers harvest and refine products of extraordinary quality worldwide. But for many of these producers there is no adequate or stable market. You can buy directly from these producers via the Access to Market Platform and help them to participate in the market. The principle behind this is crowd ordering – a new trade model whereby a number of consumers order a product together so as to achieve a minimum order quantity. We at gebana support the producers with our know-how, and organise the logistics.
Enable someone to make their first export with your order. Please note: Unexpected events often lead to delays, and you may find that the quality is not yet perfect. For this reason, your feedback is absolutely essential. The export experience and your feedback are important steps for the producers towards accessing the market. As a customer, you are witness to the whole process, playing your part in pioneering work.
You can order from these producers simply and directly. You receive your product as soon as the minimum order quantity has been reached and the products are ready. The risk for you is minimal, since the producers already have a product that is ready for market. This sales channel is beneficial to both the producers and the consumers, since it cuts out the middle man.
Be part of the development of supply chains and support innovation! Some of the ways you can do this include testing new products, giving feedback, or financially supporting the producers in their next steps. In doing so, you will be able to see for yourself how the products and supply chains develop.
This is where you can see all the completed projects on the Access to Market Platform at a glance. You can find out where products are now available from or whether the producers are still seeking a trade partner.